Please allow me to explain, what off-site SEO is? Off-site search engine optimization means the optimization that you are not going to do in your website. It is a technique that is performed outside your web site.

Some basics on off-site SEO

1. Create a Blog,

Blog creation can create a quality back links to your site, but you have to do regular posing in your blog, which might be a difficult task for some people. Do not create a blog that describes your site alone. Posting can be made in fashion, in such a way that blog readers have no option other then visiting your site. For example write a blog post that interests other, but in an incomplete manner i.e. add something like this in the end “to read more on this article”, give a link back to your site. For creating blogs you can use blogger or wordpress.

1. Write some quality articles and submit it in various article submitting directories like ezine, goarticles, etc
2. Link back from other sites. It is important, because while displaying the page result, Google also checks how many back links exist for your site. It plays a pre-dominant role in increasing your page ranks
3. Submit your sites to various directories.

Submit your site to various directories under the appropriate category. Remember submitting your site to various directories will fetch you unique and potential visitors, and why not if your site has enough stuff the potential clients will get transformed into actual clients. DMOZ is one such important directory and many more exist in these internet world.

One last thing, whenever you create a back link to your site, the link should have some sort of difference in the keyword. This variation is called as anchor text. Anchor text is the noticeable element of the hyperlink and it must have keywords allied to your niche.